Who are your major competitors in the UK?
Each of the Series ranges have different competitors. Direct competitors include:
1 Series
Mercedes A Class, Audi A3,Volkswagon Golf and Ford Focus.
3 Series
Audi A4, Jaguar X-Type, Mercedes C-Class, Lexus IS200.
5 Series
Audi A6, Mercedes E-Class, Saab 9-5, Jaguar S-Type,
Volvo S80.
6 Series
Jaguar XK, Mercedes SL, Porsche 911 and Lexus SC340.
7 Series
Audi A8 and S8, Jaguar XJ series, Lexus LS400,
Mercedes S-Class.
X3
Land Rover Freelander, Nissan X-Trail, Jeep Cherokee and Honda CR-V.
X5
Range Rover, Mercedes M-Class, Volvo XC90, Porsche Cayenne, VW Touareg.
Z4
Porsche Boxster, Mercedes SLK, Honda S2000, Nissan 350Z and Audi TT.
M Range
M3 Coupe - Mercedes C55 and Audi RS4. M5 - Mercedes E55 AMG, Audi RS6, Jaguar S-Type R and Porsche Cayenne Turbo, M6 - Ferrari F340 and Aston Martin DB9.
MINI
Renault Clio, Peugeot 206, Toyota Yaris, Vauxhall Corsa, VW Polo, Nissan Micra.
The Rolls-Royce Phantom
Mercedes Maybach 57, Bentley Flying Spur, Maserati Quattroporte and Mercedes S65 AMG Limousine.